All Beverages articles
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Article‘Wearable’ Jason Voorhees mask built into Pabst Blue Ribbon box
Pabst Blue Ribbon and Horror, Inc. have revealed a limited-edition run of ‘wearable’ packaging themed around the iconic slasher villain Jason Voorhees – serving as a makeshift Halloween costume while celebrating the upcoming launch of Peacock and A24’s Crystal Lake series.
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ArticleSustainability Awards Finalist Interview: Constantia Flexibles’ lid made from low carbon aluminium
Constantia Flexibles’ ComforLid is a finalist in this year’s Sustainability Awards, nominated in the Climate category and said to deliver up to 43% lower CO2 emissions cradle-to-gate. We spoke with the company to find out more about this solution.
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ArticleTaking a closer look at Grolsch’s swing-top bottle
Grolsch’s swing-top beer bottle has become an integral part of the brand – but how? We take a look at its origins, its development over the years, and its ongoing relevance in today’s market.
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ArticleStrategic partnership to recycle PET bottles into preforms in Thailand
Indorama Ventures is entering a strategic partnership with Suntory Holdings, Suntory PepsiCo Beverage, and Iwatani Corporation to recycle PET bottles into preforms at commercial scale in Thailand.
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ArticleSubmissions open for Starbucks’ global innovation challenge
Starbucks has opened submissions for its global Innocentive challenge, searching for a transparent, plastic-free compostable material for single-use cold cups and lids.
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ArticleThe RTD pack that is made to be kept
Kocktail recently launched an innovative new pack featuring a peel-off metal lid that reveals a ready-to-drink cocktail in an attractive, reusable glass. One of the company’s co-founders, Emil Stickland, tells us more.
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ArticlePepsiCo reports 18% recycled content and 6% virgin plastic reduction in 2025
In its latest ESG Summary, PepsiCo claims that it incorporated 18% recycled plastic into its packaging last year and reduced its absolute tonnage of virgin plastic packaging by 6% between 2024 and 2025.
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ArticleZerocircle introduces heat-sealable coating made from natural polymers
Zerocircle has unveiled its heat-sealable hydrophobic coating for paper cups made from natural polymers, said to provide water and grease resistance for hot beverages without a polyethylene lining or PFAS treatment.
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ArticleNestlé and Platinum Equity form new business for water and premium drinks
Nestlé and Platinum Equity have created Peranel, a 50:50 joint venture focused exclusively on water and premium beverages such as S.Pellegrino and Nestlé Pure Life – a move set to streamline investment and growth.
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ArticleThe inside story of Pepsi’s new colour-changing can
A new limited-edition can from PepsiCo uses thermochromic ink to change colour at the ‘optimal’ drinking temperature. Vinicius Sales, PepsiCo’s Global Design Leader, gives us a closer look at how the pack actually works and why ‘gamification’ projects like this are important to big brands.
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ArticleFollowing one pack through the PPWR lifecycle
A standard 500ml PET bottle creates at least 37 PPWR obligations across its lifetime. In this article Dr Steven Brennan, CEO of Foresight, follows a single bottle through its lifecycle, from raw materials and component production to filling, sale, collection and recycling, to learn more about the PPWR and its core stipulations.
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ArticleBambax fibre additive reduces moisture vapour transmission rate by 55%
Bambax has reportedly received independent third-party validation for its fibre additive, said to deliver a 55% reduction in moisture vapour transmission rate (MVTR) without additional polymer for moisture sensitive food packaging formats including dry goods, coffee, confectionery, and snack applications.
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ArticleSan Pellegrino adds thought-provoking questions to bottle labels
San Pellegrino has introduced new labels for its sparkling water bottles, featuring thought-provoking questions aiming to spark interesting conversations at mealtimes.
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ArticleCoca-Cola and Vetropack pilot project to digitally trace reusable glass bottles
Coca-Cola Europacific Partners Deutschland (CCEP DE), Vetropack and Myneral Labs are piloting a process to mark every reusable glass bottle with an individual code, making it digitally traceable.
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ArticleSustainability Awards Finalist Interview: CYPET’s ‘lighter’ 1000 litre PET water tank
CYPET Technologies claims to have created the ’world’s first’ 1000 litre PET water tank, nominated in the Circular Plastics category of the Sustainability Awards and said to be around 40% lighter than traditional HDPE 1000 litre tanks. We spoke with CYPET project manager Giorgos Mouskis to find out more about this entry.
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ArticleMondi introduces laser marking concept for e-commerce packaging
Mondi has unveiled a new packaging concept combining a corrugated outer box with recyclable, laser-marked flexible packaging, designed for e-commerce and bag-in-box applications.
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ArticleTaking a closer look at the EU’s latest PPWR guidance
The European Commission recently published further guidance on the Packaging and Packaging Waste Directive, this time in the form of a Frequently Asked Questions document. Launched at the height of the summer break and just days before the PPWR begins to apply, what are the key points the packaging industry needs to be aware of? Matteo Squeo, founder of The Green Clause and member of the Permanent Delegation of the Court of Justice, the General Court and the EFTA Court, takes a comprehensive look.
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ArticleKocktail launches innovative new premium ready-to-drink format
Kocktail, an award-winning small-batch cocktail brand, has launched Kocktail Glass – a new addition to its ready-to-drink range.
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ArticleHow to really solve the BuzzBallz recycling challenge
With a strong social media appeal and an unmistakeable shelf-presence, BuzzBallz have quickly become one of the most recognisable brands in the pre-mixed cocktail category. At the same time, its multi-material packaging makes it unrecyclable – an issue that has caused significant controversy over the past few days. In this article Dr. Paul Collins, founder of Packability Consulting, offers a different perspective.
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ArticleHow will consumers respond to Coca-Cola’s packaging rebrand?
Coca-Cola’s major new packaging rebrand has been generating plenty of discussion over the past week, but how will consumers respond to it? In a recent conversation with Fernando Arendar, founder at Nitid Studio, we took a look at the iconic brand’s new visual identity through the lens of buying decisions, unintended brand associations, and neuropackaging.




